IATA, themselves, used their own in-house creative team to revitalise the brand, as you see it today. It was our job to bring that new brand to life within their new/existing marketing materials, internal training docs and any further design documents they requested.

An overall experience was gradually created. I adapted their current brand and added my own flair and custom creative elements, bringing IATA to the forefront of the global airports and air communication systems. Along with bold, realist imagery and a striking colour palette, IATA stands out wherever you go.

I also delved into creating various marketing tools, directed towards future IATA employees. They are always innovative in their field and create a wonderful environment to work in. With 1,400 employees in 54 countries, they are a global brand with a progressive and powerful appearance. I am proud to be a big part of that.